Design Thinking training is one of the important benefits of the Samsung Solve for Tomorrow program to shape students’ way of thinking in developing solution ideas for a better future for Indonesia
The Gen Z digital native generation is generally known for its idealism. They are known to have great attention to issues of climate change, building equality, and creating more opportunities for people from various backgrounds as well as attention to sustainable practices (sustainability).
Six out of 10 Gen Z1 said it had taken various active measures to minimize their impact on the environment. Another survey2 found the importance of education for 65 percent of Gen Z and they value equal access for everyone to education.
For this reason, Samsung is organizing Samsung Solve for Tomorrow (SSFT), as a commitment to advancing Indonesian education by facilitating Indonesian students to achieve their dreams in the fields of education and sustainability. Starting from expressing ideas to making plans so that their ideas can be realized and benefit the surrounding environment.
Ennita Pramono, Head of Corporate Citizenship Samsung Electronics Indonesia, said Samsung Solve for Tomorrow is Samsung’s contribution to education in Indonesia and its commitment to being part of it education movement for a better Indonesia. “Samsung Solve for Tomorrow aims to prepare future leaders by inviting young people to realize real and positive change for a better tomorrow,”.
Currently, Samsung Solve for Tomorrow has entered the semi-final round. More than 300 proposals were received, 40 proposals were selected to become semifinalists from SMA, SMK and MA originating from various cities in Indonesia.
Samsung is preparing Design Thinking training and mentoring sessions for the semifinalists, so that they can sharpen their idea proposals into plans that provide more meaningful positive change for the community in the form of prototype project.
Design Thinking is a creative problem solving process that focuses on people, based on five steps. Step first is empathize namely identifying experiences in communities to discover their explicit and implicit needs so that appropriate designs can be created, through research, interviews and observations.
Step second is Define, reviewing findings from the first step, finding patterns, finding a point of view, compiling insight, to determine specifically what the community needs.
Step third is Ideate where participants are asked to explore as many creative ideas as possible related to solving the problems found. Then they will do it brainstorm to evaluate various ideas that emerge and find which ones are the most appropriate and relevant.
So, steps fourth is Prototypewhere participants mapped against user journey then create paper prototypefurthermore digital prototypesand finally create prototype physique. Next is Test, where participants will share prototype it to the community and iterate on it prototype so that solution ideas can be adapted quickly.
Lastly, the participants will sharing solution ideas and prototype they With story telling and make a video pitches. To refine solution ideas and prototype them, the participants took part in mentoring sessions with their respective mentors.
The mentors involved in this round said that generally participants need to be sharpened in formulating problems and how to implement ideas into products that can be used, especially if the materials are difficult to obtain.
Teddy Utoyo, Samsung Electronics Indonesia employee who is a mentor, said “These children have idealistic ideas. So our job as mentors is to connect the current conditions with all kinds of challenges, so that this idea can be implemented in the future. “The hope is that with this program we can show that high school, vocational and MA students care about their environment.”
Samsung Solve for Tomorrow participants acknowledged the Design Thinking and Mentoring sessions helped them identify problems and find solutions, adding new perspectives on design thinkingand helps sharpen systematic thinking.
“Apart from getting validation for the product, through this session we also hone it soft skills “We will provide supplies for when we work later,” said Fariz Marsal Musyaffa, chairman of the Dasher Group from Madrasah TechnoNatura Depok, West Java.
As for Neal Guarddin from the RGB Group from SMAN 8 Jakarta, said the mentoring and Design Thinking sessions helped them overcome the most difficult thing, namely designing prototypes and tests. “This session will hone your skills, will help you with future lectures and making proposals, and will help you work in teamwork.”
For more information about the Samsung Solve for Tomorrow program, please visit https://www.solvefortomorrowindonesia.com/ and about Corporate Social Responsibility Samsung, can be seen at http://csr.samsung.com or you can visit news.samsung.com/id.
1 Deloitte Global 2023 Gen Z and Millennial Survey
2 Gen Z and the Toll of the Pandemic